Criss is a publicity and marketing coach whose expertise has helped businesses, nonprofits, entrepreneurs and individuals take their products, services and causes from “daydream to mainstream.” Her career began in the early days of the Internet and personal computing at IBM and NCR, where she learned the corporate secrets of marketing, advertising, and public relations.
As time marched on, living in the high tech world behind corporate walls lost its appeal and became too confining. So Criss ventured out to became an entrepreneur, establishing a small business and founding a technical college. While it was much better being the boss than working for one, those 80-hour-work weeks got pretty old after a while. There was no fighting the obvious so Criss sold her businesses to return to her first love: marketing communications.
Her fascination with technology and expertise in public relations and marketing found an ideal home on the Internet, and Broadcast Media Systems, Inc. was established. Today Criss coaches individuals and is a corporate consultant for companies who need her expert help with public relations and marketing techniques and strategies.
Through her live seminars, internet teleseminars and easy-to-understand products and services, she teaches people just like you little-known secrets of getting free and almost-free publicity. She shares simple-to-use techniques of exactly how to become THE go-to-resource for your niche, your industry or your cause by communicating the right message, via the right medium, in the right way, at the right time.
Criss speaks at conferences, covering a broad spectrum of marketing topics. She produces campaigns and copywriting for advertising, training materials, print and digital sales copy, newspapers and magazines, websites, newsletters, blogs, email and direct response for non-profits, government agencies, faith-based organizations, individuals, entrepreneurs, businesses and professional associations. Her articles have been published in newspapers, books, magazines and on the Internet, including the Chicken Soup for the Soul book series, the Sun-Sentinel newspaper, online newsletters, and in local news media.
When you need a communications professional, call Criss at 561-935-3015 for a free phone consultation.